New developments are coming to Janesville's downtown in the form of a favorite Wisconsin beverage. Janesville is about to welcome its first downtown microbrewery.
John Rocco has helped supply people with the tools to make their own brews for years.
"It was a no-brainer in my opinion," said Rocco, owner of Farmhouse Brewing Supply in Janesville.
What started out as a brewing store in his basement has turned into a shop that sends hops all over the world.
"When we opened it I had no idea there was so much of a demand as there is in this area, for this type of shop," Rocco said.
Now Rocco and his three business partners are looking to achieve the same success in a new business venture by opening the Rock County Brewing Company, a microbrewery specializing in small batches of specialty beers.
"When you bring something special and a little different than the norm, I think people will easily come around," business partner Andy Walker said.